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PPC agencies optimize for ACoS averages. You lose money on the 20% of SKUs they never bid-suppress because they're "profitable on paper" but don't clear causal margin.

Pause the SKUs your last agency never flagged.

Causal ROAS per campaign. DoWhy 3-refuter gate. Autopilot only behind 2FA.

EXSEL's PPC Automation AI specialist runs Amazon Ads, Meta Marketing API, and Google Ads API v23 campaigns with causal ROAS confirmed by DoWhy 3-refuter gate (p<0.05 across 3 refuters + Cohen's |d| ≥ 0.2) before recommending bid changes. Autopilot mode requires 2FA per action (ModeGate, ADR-034). SKUs that aren't causally lifting margin get paused — not just those with soft ROAS dashboards. $79/mo.

  • Refusal contract: confidence threshold 0.35 enforced at the primitive level.
  • Causal-confirmed learning: only DoWhy-gated trajectories (p < 0.05 across 3 refuters + Cohen's |d| ≥ 0.2) train the adapter. No reward hacking.
  • Tenant isolation: per-tenant Qdrant namespace + per-tenant LoRA adapter.
  • Related ADRs: ADR-050 (D1), ADR-086 AgenticRAG, ADR-088 causal-confirmed, ADR-034 ModeGate.

What it does (concrete)

  • Causal ROAS per campaign, DoWhy-confirmed (p < 0.05 across 3 refuters + Cohen's |d| ≥ 0.2).
  • SKU-level pause recommendations — the drawer shows WHY.
  • Budget-depletion alerts (safety floor, even on free plan).
  • Autopilot modes: manual / 2FA-gated / tamper-evident audit.
  • Causal attribution store feeds the per-tenant LoRA adapter — Conductor gets better at YOUR catalog.

How it fits into the ClientConductor

Your ClientConductor handles the decision-framing; you approve each action unless you've opted into 2FA-gated autonomous.

The broader architecture is at [/agents](/agents). The short version for this page: every action this capability takes flows through AgenticRAG (ADR-086 — confidence-gated retrieval, refuses if top-hit < 0.35) and ContinuousLearning (ADR-088 — only DoWhy-confirmed outcomes train the per-tenant LoRA).

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Modes (autopilot is a toggle, not a tier)

  • Manual (default) — Conductor drafts, you approve.
  • 2FA-gated autonomous — Conductor executes; each action cleared through a 2FA pre-confirm.
  • Tamper-evident audit — autonomous + hash-chained audit log + weekly signed evidence bundle (Companion required).

Exit-intent drawer

> Before you go — see one output. > Run a sample on a public niche. 60 seconds. No email. > > [ your niche or SKU type ] > [ Show me one → ]

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Close

3 numbered steps: 1. [ Start free ] — get your ClientConductor reflex-class on day one. 2. Try the capability in read-only / draft mode first. 3. Unlock when you've seen an output you'd have paid for.

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CapabilityPriceIncluded quota
PriceIncluded quotaPlatform scope
**$79/mo**500 actionsAmazon SP-API, Meta Marketing API, Google Ads API v23

Annual prepay: −20%. Bundle 4+ active unlocks: −20%. Full catalog →